FEETUR EXPLOSION DAY PT 2 I COOLDNT DO PT 1

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1:  Lead must hook reader

2:  Don't state the obvious or tell the reader how to feel.
3: Lead has to capture angle of story

4: Use descriptions, bait and switches, and establish a narrative.
5: Always preface quotes with transitions.

6: Always use 3rd person
7: Use the nut graph after the lead to provide information.
8: Lead should open with small picture, then zoom out to big picture.

9: Use "book ends" or end the story with a powerful quote.

10: Put a lot of detail in the story.